Insight provides training and consulting services in business. Business strategy is the strategic initiatives a company pursues to create value for the organization and its stakeholders and gain a competitive advantage in the market. Advanced business strategy is needed:

• to make optimal advantage from potential opportunities (including innovative use of technologies, people, and processes), and

• to manage potential risks (including managing change in the external environment, internal culture, technologies, people, and processes)

Strategy can be developed and applied at the level of a business, business unit, or at the level of an individual person or project. As a Microsoft Business Partner Insight can also provide a range of IT support services to support business strategy and innovative uses of technology.

Insight CEO, Dr Mark Griffin, is the Co-Chair of the Section for Business Analytics (Statistical Society of Australia).